Wild Set Free Media is an independent creative collective, bringing together professional photographers, filmmakers, models, and creatives with a shared passion for fashion, travel, and visual storytelling. We produce and create original films and editorial photography because we love what we do—and invite our audience to experience the personalities, remarkable destinations, and behind-the-scenes moments that bring each production to life. Alongside our original productions, we offer brands a full-service media production partner, combining that creative passion with commercial campaign experience. From concept development, location scouting, and talent casting to styling, shooting, and post-production, our team manages the process from start to finish, delivering campaign photography, films, and social content tailored for print and digital channels.
David Yang is the founder and Executive Producer of Wild Set Free. After nearly two decades of practicing law, working with tech giants, he left Big Law in 2021 to focus on entrepreneurship, investing, and creative pursuits spanning real estate, technology, photography, and media. Through Wild Set Free, David brings together talented creators from around the world to produce ambitious fashion, travel, and lifestyle content. He is passionate about creating beautiful imagery, building memorable experiences, and embracing the adventures that come with producing in extraordinary destinations.
Pete Herron is a creative director and visual artist with offices in Los Angeles and on airplane tray tables around the world. His passion for travel, exploration, and human connection is reflected throughout his film work. With vibrance, humor, and love, he captures the unique qualities of people, places, and things.
Ben Tsui is a professional photographer based in Los Angeles. His career began in 2006 as a staff photographer for a global news and picture agency, and his work has since appeared in dozens of online and print publications worldwide. His interest in the art of creating stories around people ultimately led him to commercial fashion photography. Ben currently heads the photography department of a fashion retail company while also providing photography services to clothing designers and brands, magazines, and modeling agencies.
Chad Sahley is an award-winning creative leader with deep expertise in digital and long-form content. He was Disney's largest production vendor, directed twenty-four episodes of Phineas and Ferb: Take Two, and served as Vice President of Maker Studios, overseeing forty thousand YouTube channels. He has produced content for ABC, Disney Channel, the Michael J. Fox Foundation, Jimmy Kimmel Live!, the Oscars, and Maker Studios that has reached billions of views.
For more than twelve years, James Thompson has built an international career as a photographer, working with leading models, brands, and talent while creating striking imagery around the world. From Rio de Janeiro and the Greek Islands to Barcelona and beyond, his photography is driven by a passion for storytelling, adventure, and capturing unforgettable moments. Known in the art world as JZL, the Los Angeles-born artist also creates bold, layered mixed-media works that blend original photography with vintage magazines, comic books, spray paint, acrylics, collage, and street-art influences. Inspired by the vibrant cultures of cities including Los Angeles, London, São Paulo, and Miami, James creates visually compelling art that embraces imperfection, evokes emotion, and leaves a lasting impression.
Jeremiasz Chomontowski is a film director and film school graduate based in Warsaw, Poland, whose passion for visual storytelling began with music videos and YouTube. In 2016, he began creating content featuring models who appeared on the covers of leading Polish magazines, including CKM, and later lived in Zanzibar, where he developed and produced documentary work for HBO. He is also a co-creator of Waksy, one of Poland's most popular YouTube channels, and has collaborated with major European brands across a wide range of industries. Recognized with numerous awards, particularly for marketing content that has supported successful commercial campaigns and sales, Jeremiasz brings his love of striking compositions, cinematic imagery, and authentic stories to every project.
Since 2015, Rassul Kairliyev has created films and photography that combine cinematic storytelling, a refined sense of style, and the personality of the people and brands in front of his camera. His portfolio spans automotive campaigns, fashion, and branded content for Lexus, Toyota, Max Mara, Saks Fifth Avenue, Hugo Boss, and ForteBank, and he carries a consistent creative vision from concept development through directing, filming, and editing. Rassul takes a personal, collaborative approach to guiding performances and helping people express themselves naturally on camera, informed by five years of experience as a certified hairstylist and a practiced eye for beauty and styling. A recipient of the 2024 PRIME ONE Award for Best Videomaker and Clipmaker of the Year, he has also taught more than 1,000 students, served on an expert jury for documentary projects, and joined the Union of Filmmakers of Kazakhstan and the Eurasian Academy of Television and Radio; originally from Kazakhstan, he now lives in Newport Beach with his wife and son and works with clients throughout Orange County and Los Angeles.
